Join us at Creator Economy Live Manchester this 29 - 30 April. Connect directly with industry leading brands, get actionable insights from influencer marketing leads, creator pros, and future-proof your influencer marketing game.
Influencer marketing in the UK has matured fast. What was once an experimental channel is now a key part of many brands' growth plans. It includes performance, brand building, community, and culture.
The UK has many creative influencer marketing agencies, ranging from TikTok-focused Gen Z experts to big global agencies. They run large creator campaigns and are among the best in the world.
Here, we have gathered 10 of the most innovative influencer marketing agencies in the UK. Each one has a unique way of working with creators, platforms, and performance. Whether you’re a brand looking to scale partnerships or a creator navigating the ecosystem, these are the agencies shaping influencer marketing today.
1. Disrupt Marketing
Best for: Performance-led influencer campaigns
Disrupt Marketing has built a strong reputation for results-driven influencer strategies, working with major brands including Vinted and Netflix. The agency focuses heavily on performance metrics, combining influencer marketing with paid media and conversion-led thinking to drive measurable outcomes.
2. The Goat Agency
Best for: End-to-end influencer strategy at scale
The Goat Agency is one of the most recognizable names in global influencer marketing. Known for managing full-funnel, end-to-end influencer campaigns, Goat works across platforms and markets, helping brands scale creator activity while maintaining strategic consistency.
3. Buttermilk
Best for: Fashion, travel, and visually led campaigns
Buttermilk is well known for its work in fashion, beauty, and travel. They create strong campaigns that mix influencer stories with high-end brand images. Its approach leans heavily into aesthetics, authenticity, and long-term creator relationships.
4. Acceleration Partners
Best for: Performance-driven creator and affiliate partnerships
Acceleration Partners brings a performance marketing mindset to influencer and creator partnerships. Known for its strength in affiliate, partner, and creator commerce, the agency focuses on measurable growth, long-term partnerships, and revenue impact.
5. Socially Powerful
Best for: Data-driven influencer marketing
Socially Powerful positions itself at the intersection of data, culture, and performance. The agency focuses on influencer marketing that drives ROI. It uses insights and analytics to choose creators, plan campaigns, and measure results in global markets.
6. The Social Shepherd
Best for: Social-first growth strategies
The Social Shepherd is an award-winning agency. It is known for its focus on social media. The agency combines influencer marketing with social media growth strategies. Its work often focuses on scaling brand presence through creators while maintaining platform-native content.
7. Influencer.com
Best for: Tech-enabled creator partnerships
Influencer.com combines proprietary technology with human expertise to manage and optimise influencer campaigns. The agency works with global brands, offering data-backed creator matchmaking, campaign management, and reporting at scale.
8. Billion Dollar Boy
Best for: Large-scale, creative influencer campaigns
Billion Dollar Boy specialises in high-production, creative influencer campaigns that sit at the intersection of entertainment and advertising. Known for working with global brands, the agency focuses on storytelling-led creator content designed to travel across platforms.
9. SevenSix Agency
Best for: Inclusive and community-driven influencer marketing
SevenSix Agency places a strong emphasis on diversity, inclusion, and community building. Its influencer marketing campaigns focus on cultural relevance. They aim to connect brands with creators who represent real audiences and experiences.
10. Fanbytes (by Brainlabs)
Best for: Gen Z and TikTok marketing
Fanbytes has become synonymous with Gen Z marketing, particularly on TikTok. Now part of Brainlabs, the agency helps brands understand youth culture and trends. They also focus on platform-native formats. This means they create campaigns led by creators that connect with younger audiences.
Why these agencies matter
As influencer marketing continues to evolve, agencies are playing a critical role in:
- Professionalising creator partnerships
- Bridging the gap between creativity and performance
- Helping brands navigate platforms like TikTok, Instagram, and YouTube
- Turning influencer marketing into a scalable growth channel
For brands, picking the right agency means balancing cultural relevance, platform expertise, and measurable impact.
👉 Subscribe for updates today:
Sign up to the Creator Economy Live Newsletter to get all these insights and more delivered to your inbox every Friday.
👉 Join us in person:
Our next event is 29 - 30 April in Manchester, UK. Join us this spring and get in the room with brands like JD Sports, Cloud Nine, Nespresso, Duolingo, Nike, Free People, Whoop!, AllSaints, Ryanair & hundreds more.
