This week on the Creator Economy Live Podcast, Jessica Dove, Director of Social Media & Influencer Marketing at MGM Resorts, joins us to unpack how one of the most iconic hospitality brands in the world approaches creator partnerships. With over 10 years at MGM, Jess shares how influencer marketing has evolved from room trades to fully integrated, experience-driven strategy across properties like Aria, Bellagio, Cosmopolitan, Mandalay Bay, and Luxor.
If you care about where influencer marketing is headed — especially in experiential and hospitality — this one’s a must-listen.
